Concocting a plan: Starbucks hires chief growth officer in China to reignite sales

Tony Yang will focus on attracting young coffee drinkers via tie-ups with entertainment franchises and pop culture icons.

Dec 16, 2024 - 01:00
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Concocting a plan: Starbucks hires chief growth officer in China to reignite sales
Tony Yang will focus on attracting young coffee drinkers via tie-ups with entertainment franchises and pop culture icons.

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