Breast pump startup Willow acquires assets of Elvie as UK femtech pioneer moves into administration
Femtech and its startups building connected breast pumps, period trackers and other apps and hardware designed for women’s health have collectively pulled in more than $5 billion in funding in the last five years, but the market is tight, and now, two of the trailblazers in the space are coming together as consolidation beckons. Willow, […]
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